janice waugh resume

Resume

Education:

2003/04

University of Toronto
MA in History – thesis: The Representation of Canadian
History on Feature Film

2002/03

University of Toronto
Upgrade to equivalent of Honours BA in history

1976-81

Carleton University
General BA with an emphasis on business

Work Exerience:

1988-00

Founder and Managing Partner
MW Productions

MW Productions created and produced conferences and trade shows for the call centre industry. Starting in 1988, before the term ‘call centre’ was even defined, the company contributed to the building of the industry in Canada and internationally. The highly focused events attracted hundreds of vendors and thousands of top call centre executives from across North America and around the world. The company’s events included:

TelEvolution : a trade show and conference which attracted thousands of industry representatives in Toronto. To meet regional demand it also ran in the Maritimes, Vancouver and Ottawa.
The International Call Center Summit: a high level conference and networking forum which ran in San Francisco and Washington in alternating years. It was launched in 1994 and attracted sponsors from eight countries and delegates from over 25 countries.

While I was involved in all aspects of the company, my primary responsibility at MW Productions was to successfully attract the right people to these very targeted events through marketing campaigns that included:

print ads
special advertising sections in

Canadian Business
Financial Post
BusinessWeek
Sales and Marketing Management Magazine

direct mail
web communications
publishing a print journal
publishing an online journal
outbound telemarketing campaigns

Due to its international reputation, MW Productions was also contracted to design and implement the Call Centre Congress in Sidney by Optus Australia.

In 1997 an American company purchased TelEvolution as part of its strategy to consolidate an international network of call centre events. The International Call Centre Summit was subsequently sold to a Canadian company in 2000.

Being responsible for this company required excellent oral and written communication skills, superior strategic and critical thinking ability and a talent for attending to details while keeping the larger picture in view. I was personally responsible for all aspects of the company including the overall business plan, budgets, event design and development, speaker recruitment and liaising, sponsorship sales, creation of marketing materials and articles for the journals, production of marketing materials, logistics coordination and finance.

1986-88

Public Relations Consultant

As a public relations consultant to Dupont Canada, CNCP Telecommunications, Connelly Exhibitions and the Canadian Hardware Association, I created and coordinated the production of press releases, newsletters and articles, and developed special events to add value to the organizations internal and external communications.

1984-86

Marketing and Conference Coordinator
Connelly Exhibitions

Developed conferences and coordinated the production of marketing materials for the Canadian High Tech Show and the Ottawa Business Show.

Volunteer Work:

1997-01

Labour Coach
Massey Centre for Women

I worked with pregnant teens for many months prior to the birth of their babies establishing trust and helping them to understand their own strength. I coached them through the birth of their baby advocating on their behalf with the medical staff in an effort to ensure that they had the best birth experience possible. I also offered support after the birth as was needed.

Resume Education:
2003/04		University of Toronto MA in History – thesis: The Representation of Canadian History on Feature Film
2003/04

2002/03		University of Toronto Upgrade to equivalent of Honours BA in history
2002/03

1976-81		Carleton University General BA with an emphasis on business
1976-81		Carleton University General BA with an emphasis on business



Work Exerience:

1988-00		Founder and Managing Partner *MW Productions*
		MW Productions created and produced conferences and trade shows for the call centre industry. Starting in 1988, before the term ‘call centre’ was even defined, the company contributed to the building of the industry in Canada and internationally. The highly focused events attracted hundreds of vendors and thousands of top call centre executives from across North America and around the world. The company’s events included: TelEvolution : a trade show and conference which attracted thousands of industry representatives in Toronto. To meet regional demand it also ran in the Maritimes, Vancouver and Ottawa. The International Call Center Summit: a high level conference and networking forum which ran in San Francisco and Washington in alternating years. It was launched in 1994 and attracted sponsors from eight countries and delegates from over 25 countries. While I was involved in all aspects of the company, my primary responsibility at MW Productions was to successfully attract the right people to these very targeted events through marketing campaigns that included: print ads special advertising sections in Canadian Business Financial Post BusinessWeek Sales and Marketing Management Magazine direct mail web communications publishing a print journal publishing an online journal outbound telemarketing campaigns Due to its international reputation, MW Productions was also contracted to design and implement the Call Centre Congress in Sidney by Optus Australia. In 1997 an American company purchased TelEvolution as part of its strategy to consolidate an international network of call centre events. The International Call Centre Summit was subsequently sold to a Canadian company in 2000. Being responsible for this company required excellent oral and written communication skills, superior strategic and critical thinking ability and a talent for attending to details while keeping the larger picture in view. I was personally responsible for all aspects of the company including the overall business plan, budgets, event design and development, speaker recruitment and liaising, sponsorship sales, creation of marketing materials and articles for the journals, production of marketing materials, logistics coordination and finance.


1986-88		Public Relations Consultant
		As a public relations consultant to Dupont Canada, CNCP Telecommunications, Connelly Exhibitions and the Canadian Hardware Association, I created and coordinated the production of press releases, newsletters and articles, and developed special events to add value to the organizations internal and external communications.


1984-86		Marketing and Conference Coordinator *Connelly Exhibitions*
		Developed conferences and coordinated the production of marketing materials for the Canadian High Tech Show and the Ottawa Business Show.



Volunteer Work:

1997-01		Labour Coach Massey Centre for Women
		I worked with pregnant teens for many months prior to the birth of their babies establishing trust and helping them to understand their own strength. I coached them through the birth of their baby advocating on their behalf with the medical staff in an effort to ensure that they had the best birth experience possible. I also offered support after the birth as was needed.